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Home >Customer engagement remains focus for Camloc Motion Control

Customer engagement remains focus for Camloc Motion Control

19 August 2020

Leicester-based gas spring and damper manufacturer Camloc Motion Control has strengthened its customer-facing team with the appointment of experienced Sales Manager, Ian Sinclair.

Sinclair joined the business just as the UK’s lockdown began to take effect and has spent his first few months getting up to speed on Camloc’s global customer and distributor base in very different circumstances to those he might originally have anticipated.

He brings extensive sales expertise spanning seventeen years covering military and automotive sectors, as well as working with Original Equipment Manufacturers (OEMs), distributors and the export customers in the UK, Europe, Australia and the US, and is looking to grow Camloc’s customer base whilst ensuring that existing customers continue to receive the best possible service and quality products that meet the needs of specific applications.

“For me it’s about strategic planning and researching the sectors where there’s opportunity for growth across the UK and within the export market - working with OEMs and distributors to build long-lasting relationships and grow our brand and reputation further,” comments Sinclair.

“Alongside this strategic approach for new business, our focus also remains on making sure that current customers continue to receive quality, bespoke products and attentive service. All the things that make us great at what we do must remain, such as our short delivery lead times, our capacity for mass customisation and the specialist support, resources and technical advice available in-house.”

Speaking about Ian’s appointment, company Director Matt Warne has been impressed with how quickly he’s settled in and knows the team has made the right appointment to drive the business forward.

“When we first interviewed Ian, we immediately saw the potential. His wealth of expertise across numerous sectors, all of which we see as growth areas for us, as well as his experience with global distribution networks and OEMs, gave us the reassurance we needed that he would be best placed to take us to the next level.

“As a business we’re really focusing on how we engage with customers within a changed environment. We’ve always used the phone and face-to-face meetings as the way we communicate and build relationships with our customers. This approach remains important to us, but in this new environment where remote working is the norm, Ian understands how we must adapt to new technologies while maintaining the high levels of customer service we expect from ourselves. Remote meetings via video calls, a flexible approach to accommodating customer needs and a digital-first way of working have all been implemented by Ian and the team to ensure we adapt and continue to meet customer requirements.”

For more information visit www.camloc.com