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Automated fresh food solution helps tackle labour shortages

22 February 2024

REWE GROUP, one of Germany’s leading food retail companies, has partnered with Cimcorp, a pioneer in intralogistics solutions, to implement a project for an automated fulfilment system for fruit and vegetables at the REWE logistics centre in Oranienburg, approximately 50km north of Berlin.

Cimcorp’s intralogistics solution provides reliable order picking for fresh products such as fruit and vegetables in plastic crates. The agreement also includes a comprehensive customer support contract with 24/7 system support for high system availability. With Cimcorp's automation expertise, REWE secures fast and efficient deliveries of fresh produce without picking errors or delays. The automated system provides a safe working environment for logistics employees.

“Fruit and vegetables are an extremely important commodity group for REWE customers,” says Lars Sibel, director SCM and logistics at Rewe Markt, “but characterised by heavy physical labour in the warehouses, which makes it difficult to recruit personnel. Cimcorp offers a unique solution to automate fruit and vegetable picking and alleviate physical labour for warehouse workers and thereby ensure the reliable delivery of fruit and vegetables to stores in the future as well."

“In addition to increased productivity and efficiency, Cimcorp’s fresh food solution offers a variety of other benefits, such as high levels of hygiene and fuller trucks,” explains Riku Puska, sales manager, W&D industry sales for Cimcorp Group. “The open-floor design with no racking leads to easier cleaning and maintenance. Optimised truck loading results in less traffic and consequently reduces environmental impact.”

Sustainability in action

Automation and strategically planned intralogistics can enable businesses to become more eco-friendly. For REWE Group, sustainability is a fundamental element of its business strategy. The retailer is aware of its responsibilities and committed to sustainable activities.

Cimcorp’s order picking solution will help REWE’s supply chain and intralogistics to become greener and more sustainable. The service agreement includes maintenance and will extend the lifetime of the system. In addition, a faster supply chain enables longer shelf life, leading to less food waste. As a pioneering innovator in the field of automation that has successfully accelerated the intralogistics of customers around the world, Cimcorp is committed to achieving high quality standards while minimising environmental impact.